Founded in 2009, the company operates 114 stores in shopping malls across China as well as an online business. PurCotton also sells goods at TMALL.com and JD.com, two of China’s largest e-Commerce platforms. The implementation of Oracle’s retail solutions will help the company scale and serve as a foundation for omnichannel growth.

“We plan to open between 30 and 40 stores every year, with a goal of increasing our total…