Retail sales increase in March despite 'Beast from the East'

The figures from the British Retail Consortium and KPMG in their monthly sales monitor also show that total sales rose by 2.3%.

Helen Dickinson, BRC chief executive, said: “March paints a volatile picture for sales, which experienced peaks and troughs to deliver some modest growth on last year. The positive distortion from the timing of Easter pushed sales up by over 15% during the holiday week compared with the rest of the month, only just making up for a sub-zero performance at the start of the month.”

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Over the three months to March, food sales climbed by 4.2% on a like-for-like basis and by 5.3%…