Aldi
Aldi has a new look.
Business Insider/Hayley Peterson
  • Aldi is spending $5.3 billion to build 800 new stores and remodel existing locations.
  • I toured one of the newly remodeled stores, and it was a vastly different shopping experience from the older stores.
  • The biggest changes were in the fresh department, which was larger and offered a greater variety of organic produce.

Aldi is halfway through its $5.3 billion plan to build 800 new stores in the United States and update hundreds of existing locations.

I toured a newly remodeled store in St. Charles, Illinois, this week, and it was nearly unrecognizable.

Here’s what the new store looks like, compared to a couple of older stores in Richmond, Virginia:

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Aldi’s new and remodeled stores feature 20% more shopping space than the older stores. This newly remodeled store is 12,000 square feet.

Aldi's new and remodeled stores feature 20% more shopping space than the older stores. This newly remodeled store is 12,000 square feet. Business Insider/Hayley Peterson

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Beige tiled floors helped brighten the interior of the store, along with additional lighting fixtures on the walls.

Beige tiled floors helped brighten the interior of the store, along with additional lighting fixtures on the walls. Business Insider/Hayley Peterson

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New, back-lit signs added color to the walls.

New, back-lit signs added color to the walls. Business Insider/Hayley Peterson

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By comparison, the aisles in an older store I visited in 2015 were darker and shorter, and they featured gray flooring.

By comparison, the aisles in an older store I visited in 2015 were darker and shorter, and they featured gray flooring. Business Insider/Hayley Peterson

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The new design, on the other hand, added more refrigerated space across the store, with new sleek signage featuring white text against a black backdrop.

The new design, on the other hand, added more refrigerated space across the store, with new sleek signage featuring white text against a black backdrop. Business Insider/Hayley Peterson

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In an older store I visited in Richmond, Virginia, this week, the refrigerated space was limited and lacked signage.

In an older store I visited in Richmond, Virginia, this week, the refrigerated space was limited and lacked signage. Business Insider/Hayley Peterson

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The biggest, most obvious change in the new store was the fresh department, which featured perishable goods like produce and dairy.

The biggest, most obvious change in the new store was the fresh department, which featured perishable goods like produce and dairy. Business Insider/Hayley Peterson

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In one of the older stores I visited, fresh produce was largely limited to this small, center-aisle fixture.

In one of the older stores I visited, fresh produce was largely limited to this small, center-aisle fixture. Business Insider/Hayley Peterson

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Few organic items were available, and most of the goods were packaged or bagged.

Few organic items were available, and most of the goods were packaged or bagged. Business Insider/Hayley Peterson

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Aldi’s new stores now feature a much more extensive selection of fruits and vegetables.

Aldi's new stores now feature...