According to a survey carried out by online marketplace for student loan refinancing LendEDU, 58 percent of college students are checking Snapchat (NYSE:SNAP) before Instagram, LinkedIn and Facebook combined.
Millennials Prefer Snapchat over Facebook
During the poll, 9,381 current college students were asked the following question: “You open your phone and have a notification badge on Instagram, Facebook, Snapchat, and LinkedIn … which do you click first?”
Normally, you would think that the world’s most popular social media network Facebook would come in first. Not this time! Snapchat came in…