Herschel
Herschel

Herschel Supply Co. found its niche selling casual backpacks and duffle bags at an affordable price point.

Now it wants to do the same thing with apparel. Later this year, Herschel will release its first line of outerwear for both men and women.

The company says these new designs were created with travel in mind.

“Travel is something that inspires all of us at Herschel Supply,” cofounder Jamie Cormack said in a statement announcing the new line.

“Our new outwear collections are a natural progression of what we already do really well with our growing range of travel essentials.”

The two collections focus on weather resistance. The Voyager collection is the lighter of the two,…