Next-day delivery remains the favoured option for more than half (52%) of UK shoppers, but nearly one in five UK multichannel retailers does not offer it, according to new research.

A study by Ampersand analysed the delivery promises of 185 leading UK retailers and found that 18% do not offer next-day delivery. However, this remains the preferred option for shoppers, according to a YouGov study carried out for Ampersand [IRDX VAMP] in 2017, which repeated the headline finding of a previous 2014 study.

The percentage of people who preferred same-day delivery, if it was at a price they were willing to pay, had fallen since that previous research, from 21% in 2014 to 12% in 2017, while next-day delivery has increased from 46% in 2014 to 52% in 2017. But of the retailers that do offer next-day delivery, the Ampersand findings suggest, more than 40% offer it at a price which 89% of consumers would be unwilling to pay (more than £5). Six retailers offer next-day delivery for free, including Jimmy Choo, Sunglass Hut and Apple. Cos, Harrods and Diesel’s next day delivery services are the most expensive, ranging from £12 to £20, according to the research.

Retailers have moved in large numbers to charge when shoppers return their online orders in the post. In 2014, 22% charged for returns, while by 2017 that number had risen to 40%. Of the retailers that charge for returns by post, 54%…