By Paul Skeldon

Concerns about security breaches have been revealed as the biggest fear among consumers when it comes to deciding whether to download a retail app, according to research.

Three quarters (74%) of shoppers said they were most concerned about the security of their information. As well as being worried about the security of their data, consumers also wanted to know how their information would be used once they had provided it to retailers through an app.

More than a third (34%) of consumers said they didn’t like the idea of retailers storing their information because they didn’t know what it would be used for.

The latest retail report, by mobile technology solutions provider