Best Buy is looking to grab share in one of the hottest categories of the “smart” home market: voice-activated devices.

The retailer is adding Amazon Alexa and Google Home “experiences” to about 700 Best Buy stores nationwide. The new interactive displays will start arriving in stores in July, with the rollout complete by the end of the year. In addition, there will be an enhanced online presence for the devices on Best Buy’s e-commerce site.

Located near the smart home department, the new in-store displays will feature the latest voice assistants, including Amazon Echo Show and Google Home, along with the ever-growing number of products that interact with them, such as Nest…