Farfetch appoints new chief marketing officer

Previously senior vice president of digital marketing at Farfetch, Veichmanis has succeeded the brand’s previous CMO Stephanie Horton.

In his new role, Veichmanis will continue to form part of the Farfetch strategy board and will be responsible for developing the Farfetch brand, as well as generating consumer demand for Farfetch boutique and brand partners.

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Farfetch said he will lead a…