Amazon’s newest private label launch could even further expand its foothold in the grocery market.

The online giant introduced its own wine, a blend it created “from conception to release,” called Next. Amazon Wine, the company’s division that assists wine sellers in shipping product to a limited number of U.S. states, created the line with King Vinters, a new division of Oregon’s King Estate Winery.

There are three blends of Next to choose from: a Pinot Gris ($20), Red Blend ($30) and Pinot…