You can now upload a video to the cover image area of your business’s Facebook (NASDAQ:FB) page. That means you have the opportunity to pack even more interest and information into the top of your Facebook business page.
Videos can be between 20 and 90 seconds long. So you have a limited amount of time to work with. But there are still plenty of opportunities to use the new feature to benefit your business. Here are 10 Facebook cover video ideas.
Facebook Cover Video Ideas
Your Product in Action
If your business sells physical products, especially if it’s something new or something that could use a bit of demonstration, your Facebook cover video could be a great opportunity for you to show it in action.
Let’s say your business makes eco-friendly cleaning products. You can show those products in use to demonstrate how effective they are, potentially alleviating some worries that your products won’t be as effective as those that include harsh chemicals.
Your cover video can also be a great way for you to show the faces behind your business. Give your team some face time and maybe even show a bit of your working environment. This is an option that can work with almost any type of business.
You can also give a little behind-the-scenes tour of your business. This can be especially effective if your business is something that customers can visit in person. For example, if you run a hotel or resort, you could give a short tour offering some of the highlights. Remember, it has to be quick!
You can also keep it fairly simple but just add some visual interest to your page by integrating some animation into your logo….