Through a special arrangement, presented here for discussion is a summary of a current article from Frozen & Refrigerated Buyer magazine.
Vendors tell me it’s just about impossible to get a price increase through Walmart, even after showing their costs have risen significantly. Should they continue doing business with the big box despite untenable margins? Should they drop what is likely their biggest customer?
Smaller vendors wonder if Walmart is harder on them than the big brands, but I couldn’t find evidence of that. Walmart apparently beats up everybody equally.
Says one trading partner, “They will still push back at you even if you bring in a cost breakdown. Some folks are just saying, ‘I can’t continue to ship to you because my costs are rising and there has to be an increase.’ Concessions are rare. Walmart has become increasingly demanding on a lot of fronts…