Email Marketing Best Practices Webinar Kicks Off 2018 #CCSeries On March 26

Beginning on Monday, March 26, Retail TouchPoints will host the 2018 Connected Consumer Series, a weeklong webinar series designed to provide insights into how retailers can help improve each point of contact with their target shoppers and meet their demands.

Speakers include executives from retailers such as The Wireless Experience, Pandora and La Jolla Group, owner of the O’Neill, Spiritual Gangster and Hang Ten brands, and solution providers Oracle + Bronto, Toshiba, Hitachi, 4R Systems, Reflektion, Axonify and Clientricity.

Greg Zakowicz, Senior Commerce Marketing Analyst at Oracle + Bronto, kicks off the series on March 26, at 12 p.m. Eastern with the webinar: Increased Expectations Means Better Email Marketing: Are You Prepared? Zakowicz will share strategies retailers can use to help their email marketing exceed consumer expectations.

For example, different generations have varying attitudes about how retailers should…