Fanatics Leverages Cloud To Bolster Customer Service Experiences

Fanatics, an e-Commerce sports merchandise retailer, has selected the Oracle Customer Experience (CX) Cloud suite to help launch new customer service initiatives, including its Jersey Assurance offering. The Jersey Assurance program offers fans a free replacement jersey if an active professional athlete switches teams within 90 days of purchase.

The retailer is leveraging Oracle Service Cloud to unify its web, social and contact center experiences, as well as to support its new “Athletes Solutions Kiosk,” which is designed to:

  • Reduce the time required…