cat reading

You know how it is: in the 10 minutes you get each day to catch up on the marketing news, current affairs or the latest professional guidance, you find yourself scurrying from article to article, trying to gorge on knowledge like an agitated hamster filling its cheeks with sunflower seeds. Before you get halfway through the first paragraph, you’ve already clicked on the next link and within seconds have amassed more open browser tabs than you could get through in a month.

In the course of this frantic trawl for information, often the biggest catches slip through the net: the longer, often…