First UK store for NIOD launches at Seven Dials

Situated at 73-75 Monmouth Street, the store operates as a dual-fascia with NIOD sharing the 1,265 square foot unit with Deciem.

The stores’s design and construction was carried out by Deciem’s in-house team and features custom built units showcasing the full NIOD range.

Sam Bain-Mollison, head of retail at Shaftesbury, said: “The launch of NIOD at Seven…