Festival of Marketing audience

New for 2018, the Marketing Week Strategy Stage will bring to life some of the biggest strategic challenges for marketers, at the Festival of Marketing in October.

Marketing Week columnist and presenter of the Mini MBA in Marketing, Mark Ritson will deliver a session in his signature style on day one of the two-day festival. Elsewhere on the first day, marketing legends Sir John Hegarty and RBS CMO David Wheldon will be answering questions on the past, present and future of marketing in a very special opening session to mark Marketing Week’s 40th anniversary.

Reflecting the big challenge marketers face in demonstrating effectiveness, Marketing Week columnist and…