• The Lux Watch 4 is made of solid 18k gold and starts at $28,995.
  • It comes from luxury accessories-maker Brikk and is one of seven collections of luxury watches being released starting in November 2018.
  • According to a Brikk concierge, it takes 24 to 80 hours to make one of these watches.

A new, diamond-encrusted Apple watch is here to make your luxury watch dreams come true — if you can afford it.

From luxury accessories-maker Brikk comes the Lux Watch 4, with prices for the Lux Watch 4 Classic collection starting at $28,995.

The watches have the full functionality of the Apple watch and differ only in aesthetic; they are available in yellow, rose, and white gold. They are, according to their website, the product of five years of research and development.

Alex Bradley, a concierge for Brikk, told Business Insider that the diamonds that go into the watches are selected by company founder Cyrus Blacksmith, who hand-selects “a specific grade of conflict-free laser-cut” diamonds.

However, prospective clients interested in buying their first Brikk watch will have to wait. According to Bradley, the company has now finished taking pre-orders for the Classic, Deluxe, and Omni collections. All seven collections will be launching on November 2.

Here’s a closer look at the range of luxury watches:

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An Apple Watch Series 4 currently retails for prices starting at $399.

An Apple Watch Series 4 currently retails for prices starting at $399. Apple

Source: Apple.com

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For comparison, The Luxe Watch 4 Classic starts at a base price of $28,995. At that price point, the watch comes with a leather strap.

For comparison, The Luxe Watch 4 Classic starts at a base price of $28,995. At that price point, the watch comes with a leather strap.
With a solid gold bracelet instead of a leather strap, the price rises to $58,995.
Courtesy of Brikk

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The Lux Watch 4 Deluxe is lined with two rows of diamonds. It’ll run you $43,995 for the leather strap version.

The Lux Watch 4 Deluxe is lined with two rows of diamonds. It'll run you $43,995 for the leather strap version. Courtesy of Brikk

Source: Brikk

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With a bracelet instead of a leather strap, the price of the Lux Watch 4 Deluxe rises to $73,995.

With a bracelet instead of a leather strap, the price of the Lux Watch 4 Deluxe rises to $73,995. Courtesy of Brikk

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The next tier, the Lux Watch 4 Omni, ranges in price from $68,995 to $279,995 — and it’s fully diamond encrusted.