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2019 product trends 8 Rothy’s/Instagram
In just a few years, Rothy’s repurposed more than 20 million plastic water bottles to make its popular flats. Getting to the next 20 million shouldn’t take as long.

Everything about online retail is changing: how you look for products, how social apps influence what you actually buy, and how a product gets to your front door not long after you place your order.

But it’s not only how you shop that’s rapidly innovating. It’s also what you’re shopping for.

In every industry, companies are becoming more creative, sustainable, and smart about their products. With shoppers enjoying the vast choice and convenience of the internet, brands have no alternative but to stay on their feet and think a couple steps ahead of the competition.

These changes and trends are all good news for shoppers. As both product writers and regular shoppers, we predict that in 2019, the following product trends are set to take the stage and have their moment.

Based on their growth in the past couple years and their future potential, these 7 types of products should be on your radar in 2019.


Clothing made from sustainable and recycled fabrics

Clothing made from sustainable and recycled fabrics

In every facet of your life, you have opportunities to be a more responsible consumer and do your part to reduce your impact on the planet. You can wash your hair without lining your tub with bottles, pack up your leftovers in a beeswax wrap instead of plastic, and invest in long-lasting clothes made from alternative materials.

The movement against fast fashion is led by startups like ADAY, Everlane, and Reformation, where sustainability is woven into their DNA. Larger companies like Patagonia and Adidas are also doing their part. Next year, it’ll be easier than ever to find closet staples like cashmere sweaters and work flats that use repurposed materials — and you won’t be able to feel the difference.


Healthy, ready-made meal kits

Healthy, ready-made meal kits
Snap Kitchen

Meal kit delivery services often tout convenience as one of their main draws. After all, you don’t have to think about what to make, spend time at the grocery store, or leave your house. However, much to the chagrin of anyone who doesn’t love cooking or doesn’t have 30 minutes to an hour to spare, you do in fact still have to cook the food.

Ultimately, the fastest way to feed yourself is a ready-made meal. Snap Kitchen and Veestro are two online companies that are appealing themselves to customers who realize traditional meal kit delivery services aren’t for them by delivering healthy meal plans and a la carte meals that you can simply microwave or heat in the oven. Preservative-free and made with organic, natural ingredients, they’re a large step up from the microwave dinners you’re…